Graphic Designer – DTC Paid Social, US Experience Required

Stellenbeschreibung:

Design static ad creatives for Meta that are scroll-stopping, direct-response focused, and built to perform
Produce carousels, product feature graphics, offer visuals, and hook-led image ads across multiple brand styles
Ensure every asset is on-brand, including typography, color usage, visual hierarchy, and tone
Support campaign and promotional design, including sale banners, offer graphics, seasonal creative, and launch assets
Contribute to product imagery and brand visual assets across the portfolio
Design supporting landing-page assets in collaboration with the Web Designer and CRO team
Maintain and evolve brand design systems and asset libraries
Occasionally support internal design needs such as decks, documents, or external-facing materials
Work from briefs produced by creative strategists and collaborate with strategists and team leads

Requirements

A portfolio that includes DTC or direct-response graphic ad creative
Proficiency in Figma and Photoshop, Canva, and AI image tools
Strong grasp of visual hierarchy, typography, and layout as performance tools
Ability to work across multiple brand identities
Reliable, consistent output; ability to handle concurrent briefs and hit deadlines without quality slipping
Comfortable in a feedback-driven environment
Experience designing for DTC beauty, wellness, or lifestyle brands is a strong advantage
Familiarity with AI design tools is a strong advantage
Basic understanding of copywriting and how headline and visual work together is a strong advantage
Experience with motion graphics or simple animated assets for social is a strong advantage
Understanding of conversion-focused design principles is a strong advantage

Core Competencies

Demonstrates expertise in designing high-performing static ad creatives for direct-response campaigns, with a strong focus on visual hierarchy, typography, and layout. Proficient in collaborating with cross-functional teams to produce on-brand assets that drive engagement and conversions.