Marketing Operations Assistant – Marketing Analyst

Responsibilities

• Assist in planning, building, testing, and scheduling quarterly outbound campaigns
• Segment contacts and build audience lists for campaigns
• Identify growth opportunities in HubSpot to increase lead engagement and conversion
• Maintain overall HubSpot database hygiene in real-time
• Prepare and update dashboards and reports for growth partners to report on prospect activity and progress (sales, BD, leadership, partner sellers)
• Generate weekly sales and marketing performance reports (pipeline health, campaign activity)
• Monitor SLA adherence (response times, task completion, follow-ups)
• Build and maintain ICP‑aligned prospect lists
• Regularly audit and deduplicate contact/account records and maintain data sync accuracy across platforms
• Utilize ZoomInfo to clean, enrich, and segment prospect data into precise audience lists for targeted marketing initiatives
• Maintain shared documentation of workflows and processes
• Manage recurring tasks with consistency and reliability through ClickUp
• Assist with research projects, list building, and data cleanup

Requirements

• 3–6 years in a Sales Ops or Marketing Ops role (preferably in SaaS)
• Mandatory to have an MBA degree or a college pass‑out from a Tier 1 or Tier 2 University
• Experience with HubSpot CRM and any AI tool experience preferred
• Excellent organizational and time‑management skills
• Close attention to detail and a process‑driven working style
• Ability to draft email templates for campaigns
• Ability to manage high‑volume recurring tasks while managing shifting priorities
• Basic analytics/reporting background