Pan-EU Business Development & Channel Lead – Amazon 3P

Job title: Business Development & Channel Lead – Amazon 3P Pan-EU

Department: Strategic Accounts / Commercial Europe

Location: Germany

Reports to: Senior Director, Commercial Europe

Role Overview

As DE Business Development & Channel Lead for Amazon 3P, you will play a critical role in supporting the Senior Director in managing and growing Anker Innovations' third-party seller business on Amazon. You will serve as the key operational and execution lead for the Amazon 3P (Seller Central) account, driving day‑to‑day relationship management, performance optimization, and commercial growth for Anker, Soundcore, and Eufy brands. This role combines hands‑on Amazon Seller Central expertise with business development acumen to expand our footprint, improve visibility, and deliver scalable, profitable growth in a highly competitive marketplace.

Key Responsibilities

• Act as the primary day-to-day contact for Anker’s Amazon Seller Central DE account, collaborating closely with Amazon Seller Services teams, account managers, and internal stakeholders, and supporting other BDs across EU9.
• Monitor and manage account health, compliance, performance metrics (e.g., catalog quality, Buy Box ownership, account health score, policy adherence), and resolve issues promptly to maintain strong standing.
• Handle ongoing communication with Amazon (e.g., promotions, advertising, inventory planning, and program participation) while escalating strategic matters to the Senior Director.
• Identify and execute opportunities to expand product assortment, increase listings, and grow share of wallet across key European marketplaces DE; FR, BNX, IT, ES, IE, SE, PL.
• Drive initiatives to boost product availability, enhance on-site visibility (e.g., A+ content, enhanced brand content, stores, deals, coupons), and replicate top-performing tactics across markets.
• Own and optimize advertising and promotional strategies (Sponsored Products, Sponsored Brands, DSP where applicable) to maximize ROI and support sales targets.
• Analyze performance data (sales, traffic, conversion, profitability) to recommend and implement actions that accelerate growth and improve margins.
• Partner closely with European country teams, marketing, supply chain, operations, and global teams to align on inventory planning, launches, promotions, and localized strategies.
• Support the Senior Director in building and maintaining relationships with Amazon stakeholders and contribute to long-term strategic planning for the account.
• Collaborate on pan-EU campaigns, new product introductions, and brand-building initiatives to strengthen Anker's presence on Amazon.
• Track EU Amazon marketplace trends, competitor activities, and consumer behavior to inform strategy and identify risks/opportunities.
• Contribute to pricing, margin, and budget optimization discussions, ensuring profitability across markets.
• Prepare regular performance reports, forecasts, and insights for senior leadership.
• Support talent development within the broader strategic accounts team as needed.
• Foster a data-driven, agile, and collaborative working style aligned with Anker’s values.

Must-Have

• Extensive hands‑on experience with Amazon Seller Central (3P) — ideally 5+ years, including direct experience either working for Amazon Seller Services (e.g., as an Account Manager or in Seller Support/Enablement) or as a Seller/Brand managing large-scale 3P operations on Amazon.
• Proven track record of managing and growing Amazon 3P business in Europe (Pan-EU or multi‑market experience strongly preferred).
• Deep knowledge of Amazon Seller Central tools, policies, advertising ecosystem, catalog management, inventory/fulfillment (FBA/FBM), promotions, and performance metrics.
• Strong commercial acumen with experience driving revenue growth, margin improvement, and operational excellence on Amazon.

Preferred

• Experience in consumer electronics, accessories, audio, smart home, or similar categories.
• Familiarity with Anker brands (Anker, Soundcore, Eufy) or similar fast‑growing tech/consumer brands.
• Excellent analytical skills with proficiency in Excel, Amazon Brand Analytics, Seller Central reports, and data visualization tools.
• Strong project management and organizational abilities to handle multiple priorities in a fast‑paced environment.
• Exceptional communication and stakeholder management skills (internal & external, including Amazon contacts).
• Proactive, solution‑oriented mindset with a bias for action and results.
• Fluency in English (required); German is a strong plus (additional EU languages beneficial).
• Willingness to travel occasionally within Europe for meetings or Amazon events.