Principal Product GTM Strategy Lead

Responsibilities

• Establish Go-To-Market (GTM) as a core discipline within DHCS
• Provide leadership rolling out software in a policy-driven environment
• Lead product enablement across the full release lifecycle
• Own rollout strategy, user adoption, stakeholder readiness, and communications
• Ensure effective replacement of legacy processes with new systems

Qualifications

• 10+ years of experience in go-to-market, product enablement, organizational change management, or operational readiness
• At least 3 years in a leadership or function-building capacity
• Experience building or maturing a GTM, product enablement, or adoption-focused function
• Experience driving adoption and behavioral change across large, complex organizations
• Understanding of regulatory, compliance, and operational complexities in healthcare or related public sector domain