Product Manager – Growth

Responsibilities

• Run experiments across the full funnel: from top-of-funnel awareness to in-app subscription conversion and own the growth product roadmap, metrics (activation, retention, conversion), and the prioritisation calls that come with it.
• Work closely with engineering to ship experiments and features that move the numbers.
• Partner with marketing and business development to align campaigns, messaging, and health insurance partnerships with growth targets.
• Identify where acquisition campaigns convert (or don't) in-app, and use those insights to inform product decisions.

Requirements

• 3+ years of experience in product management, ideally in a mobile app.
• Solid understanding of growth levers: paid, organic, and product-led.
• Strong analytical instinct: you can trace a drop-off back to a cause and turn it into a testable hypothesis.
• Comfortable using AI tools to move faster and work smarter.
• A clear communicator who can work across product, engineering, marketing, and business development.
• Working proficiency in English; German is a plus.

Core Competencies

Demonstrates expertise in product management with a focus on mobile applications, leveraging growth levers and analytical skills to drive user acquisition and retention. Proficient in collaborating across teams to align product features with marketing strategies and business development goals.