Remote B2B SaaS Account Executive — Retail Solutions

Type Full-time Location Germany · Remote Team Sales

About Freshflow

€72 billion worth of fresh food is wasted every year in European grocery retail. Freshflow is building the AI Operating System for the Fresh Food Supply Chain — starting with ordering and inventory optimization for fresh produce departments.

We work with some of the largest retailers in Germany and France — EDEKA, REWE, Carrefour, Intermarché, and E.Leclerc — reducing waste by ~24% while improving on-shelf availability. We're growing revenues 400% year-over-year, backed by World Fund and Capnamic, and just getting started.

The role

As an Account Executive, you own the full sales cycle — from first outreach to signed contract. You sell bottom-up into retail, talking directly to Marktmanager and Frische-Chefs at the store level, not just HQ. You understand their world and earn trust fast. Pipeline ownership is yours: our Sales Development Representatives support you, but the moment a meeting is booked, you take over and drive the deal all the way to close.

What you'll do

• Own the full sales cycle — from first outreach to signed contract: demos, discovery calls, and closing.
• Sell bottom-up into retail — you talk to Marktmanager and Frische-Chefs at the store level, not just HQ, and earn trust fast.
• Build and manage your pipeline — collaborate with our Sales Development Representative team on inbound leads and develop outbound coverage across your territory in Germany.
• Expand existing accounts — land and expand: once a store is live, you identify rollout potential and grow the account within the same group.
• Feed market insights back into the team — what are you hearing out there? What's working? You're our eyes and ears on the ground.

What you bring

You don't need to tick every box — we're looking for driven people who want to grow.

• 2+ years of B2B SaaS sales experience, ideally in a closing role.
• A track record of hitting or exceeding quota — you can show us the numbers.
• Fluent German (native or near-native) — you'll be talking to Kaufleute every day.
• Comfort selling to operators, not just software buyers — you explain complex value simply and clearly.
• Self-sufficient pipeline management — you don't wait for leads to come to you.
• CRM discipline: you document what you do and learn from the data.

Nice to have

• Background in grocery retail, food tech, or supply chain software.
• Experience selling into SMB or franchise environments.
• Good English — our team is international.

Why this is more than “just a job”

• Real impact — every deal you close brings us closer to less food waste and lower CO₂ emissions.
• Career growth — clear path towards Senior Account Executive or leadership as we scale.
• Remote-first — work from anywhere in Germany, within a team of 12+ nationalities.

Freshflow is proud to be an equal opportunity employer. This means that we don't discriminate based on race or ethnic origin, color, the language(s) you speak, where you (or your parents) are from, whether or not you consider yourself to have a disability, your age, gender, gender identity, sex, sexual orientation, religion, beliefs, or political opinions. We're a diverse team in many ways, and we love it that way.