Senior Influencer Marketing Manager

Responsibilities

• Strategic campaign management: Planning, implementation and optimization of influencer marketing campaigns with a focus on performance and brand awareness
• Close client support: Collaborating with Key Account Management to ensure each client's individual strategy
• Project management: Preparing weekly updates, organizing and running client meetings, and developing long-term client retention measures
• Market and competitor analysis: Identifying trends, analyzing the competitive landscape and deriving strategic actions
• Budget & margin responsibility: Managing and controlling costs, budgets and margin targets to ensure economic efficiency
• Internal & external communication: Acting as an interface between clients, creators and internal teams to ensure smooth campaign execution
• Paid media management: Owning performance marketing campaigns on platforms such as Meta and TikTok to maximize campaign results

Requirements

• At least 3 years of experience in influencer marketing, project management or a comparable role
• Excellent communication skills and a confident sense for working with clients, creators and stakeholders
• Experience in budget management and optimizing processes for efficient campaign delivery
• Strong understanding of social media, influencer marketing and paid media, ideally with experience managing paid campaigns
• High level of diplomacy and tact to skillfully manage competing interests
• A true team player with a pronounced hands-on mentality, self-initiative and a passion for the creator ecosystem