Senior Market Research Manager – Erneuerbare Energien

Stellenbeschreibung:

Implement market research projects in the renewable energy sector operationally - from planning through data collection to analysis and documentation
Work with quantitative and qualitative methods and support the development and implementation of study designs
Analyze primary and secondary data, structure datasets, and ensure their quality and consistency
Perform statistical analyses and present results clearly and tailored to target audiences
Maintain and further develop databases and standardize data processes
Coordinate individual project components and liaise with internal teams and external service providers
Contribute to certification, rating, and analysis projects and ensure the underlying data quality
Optimize processes, tools, and workflows with regard to efficiency and automation

Requirements

Degree in economics, social sciences, energy economics, or a comparable field
Several years of experience in market research, data analysis, or a research environment - preferably with relevance to the energy sector
Knowledge of quantitative and qualitative research methods and study design
Confident use of statistical methods and tools, particularly SPSS
Interest in AI-supported analyses is an advantage
Experience handling large datasets as well as data preparation and structuring
Excellent MS Excel skills including pivot tables and formulas; VBA is an advantage
Knowledge of PowerPoint and Word
Interest or knowledge in photovoltaics, energy storage, e-mobility, or heating
Analytical skills and a structured, meticulous working style
Organizational talent and the ability to handle multiple tasks in parallel
Strong communication skills, initiative, and a pragmatic hands‑on mentality
Very good German and English language skills, written and spoken

Core Competencies

Demonstrates expertise in market research and data analysis within the renewable energy sector, utilizing quantitative and qualitative methods to ensure data quality and consistency. Proficient in statistical analysis and skilled in presenting findings tailored to diverse audiences.