Senior Media Buyer

Remobile is looking for a data‑driven and creative Media Buyer to join our performance marketing team. In this role, you will own paid media campaigns across Meta and Google platforms — from strategy and setup to optimisation and reporting. You will work closely with creative, analytics, and client teams to drive measurable results and maximise return on ad spend.

This is a hands‑on role for someone who thrives in a fast‑paced environment, loves testing, and is obsessed with performance metrics.

Key Responsibilities

• Plan, launch, and manage paid media campaigns across Meta (Facebook & Instagram) and Google (Search, Display, Shopping, YouTube, Performance Max)
• Define and implement audience targeting strategies including custom audiences, lookalikes, retargeting, and in‑market segments
• Own campaign structure, ad set architecture, bidding strategies, and budget allocation to hit ROAS, CPA, and CPL targets
• Conduct rigorous A/B testing on creatives, copy, audiences, landing pages, and bidding strategies
• Monitor campaign performance daily; identify trends, opportunities, and anomalies and act swiftly
• Produce weekly and monthly performance reports with actionable insights and clear recommendations
• Collaborate with the creative team to brief, iterate, and test ad creatives aligned with campaign objectives
• Manage monthly ad spends ranging from $5,000 to $500,000+ with full accountability for results
• Stay ahead of platform updates, algorithm changes, and industry best practices
• Coordinate with the analytics team on pixel implementation, conversion tracking, and attribution modelling

Must‑Have Requirements

• 2–5 years of hands‑on experience managing paid campaigns on Meta Ads Manager and Google Ads
• Proven track record of delivering results against KPIs such as ROAS, CPA, CTR, and conversion rate
• Deep understanding of Meta campaign objectives, ad formats, pixel events, and Advantage+ features
• Solid experience with Google Search, Shopping, Display, YouTube, and Performance Max campaigns
• Proficiency with Google Analytics 4 and Meta Ads reporting tools
• Strong analytical skills — comfortable working with large datasets and drawing meaningful conclusions
• Experience with A/B testing frameworks and conversion rate optimisation principles
• Excellent written communication skills for reporting and stakeholder updates

Nice‑to‑Have Requirements

• Meta Blueprint Certification or Google Ads Certification
• Experience with TikTok Ads, Snapchat, or LinkedIn Ads
• Familiarity with third‑party tools such as Triple Whale, Northbeam, or Supermetrics
• Basic understanding of SEO and organic social to inform paid strategy
• Experience working in an agency environment managing multiple client accounts

What We Offer

• Competitive base salary with performance‑based bonuses
• Flexible working hours and hybrid / remote working model
• Access to significant ad budgets and high‑growth accounts
• Regular upskilling budget for courses, certifications, and tools
• Collaborative, transparent team culture with clear growth path
• Direct exposure to senior strategy and leadership