Senior Product Category Manager – Off-Road Accessories

Responsibilities

• Lead the end-to-end marketing development of critical product categories within Off-Road Accessories business
• Focus on creating robust category strategies and roadmaps
• Launch new innovative products that address consumer needs and drive business growth
• Develop robust product roadmaps, crafting business cases, project scoping, and making trade-off decisions
• Lead the development of short/mid/long-term product strategies for complex categories
• Leverage sound, fact-based analysis and compelling storytelling
• Take ownership of on-going portfolio management across Off-Road Accessory product categories
• Transform consumer learnings, competitive research, and insights into new product concepts
• Collaborate closely with brand organization to ensure new product ideas fit seamlessly within brand consumer strategies
• Develop and maintain strong, trust-based relationships with all functional process partners

Requirements

• Bachelor’s degree in a relevant field required
• MBA preferred
• 9+ years of experience in marketing, product management, industrial design, engineering, brand, or category management required
• 2+ years of experience communicating, collaborating, and presenting to executive leadership
• Proven product development and global business experience required
• Industry experience in automotive aftermarket
• Off-road industry experience preferred
• Strong organizational skills
• Expertise in applying consumer insights to product roadmap and strategy
• Success in fast-paced environments
• Familiarity with Agile methodologies
• Ability to manage multiple projects simultaneously
• Self-starter with minimal oversight
• Comfort with ambiguity and adaptability in project outcomes