Brand Marketing Manager

5 days ago Be among the first 25 applicants

Mayfloweris a technology company that alters the entertainment industry to a new level of perception and engagement.

We are building the future of live entertainment. We believe that by providing people with the best and highest-quality live streaming experience in entertainment, we can tackle the world’s “problems” better, together!

We are seeking an experiencedBrand Marketing Manager to join our dynamic team in Limassol office.

Responsibilities:

Campaign Planning, Organization, and Project Management:

• Develop and manage year-round marketing campaigns, covering product news, feature launches, community programs, and commercial promotions.
• Oversee campaign timelines, deliverables, and milestones to ensure each activation aligns with strategic goals and is executed efficiently across all channels.

Content and Channel Strategy Coordination:

• Build and implement cohesive content and channel strategies for each campaign, working closely with social media, graphic design, and content teams to ensure consistency and engagement.
• Brief the external copy team to align messaging with brand objectives across all platforms.

Promotions and Product Feature Marketing:

• Plan and execute campaigns for product feature releases and commercial promotions (e.g., token sales), ensuring comprehensive visibility and engagement across social, community, and digital channels.

News, Event, and Product Campaign Activation:

• Drive the execution of content for product news, feature marketing, and events.
• Coordinate across teams to ensure campaign messaging effectively captures brand objectives and resonates with audiences across all touchpoints.

Brief and Coordinate Cross-Functional Teams for Marketing Campaigns:

• Brief and synchronize efforts with social media, content, events, and community teams, ensuring all campaign elements align for cohesive and impactful execution.

Plan and Execute High-Impact Marketing Activations:

• Develop and implement a cohesive approach to campaign activations, orchestrating brand promotions that deliver both immediate engagement and sustained brand growth.

Requirements:

• 5+ years of experience in campaign management, content strategy, or brand marketing, with expertise in planning and executing live service or always-on campaigns.
• Proven experience in developing and managing year-round marketing initiatives, with the ability to plan both regular activations and occasional high-impact campaigns.
• Strong project management skills, capable of orchestrating cross-functional collaboration in a small team environment, while balancing strategic planning and hands-on execution.
• A creative marketing mindset with experience generating fresh ideas for content, campaigns, and engagement that resonate with audiences.
• Knowledge of content strategy, with the ability to brief and work closely with social media, design, and community teams to bring campaigns to life across various channels.
• Experience managing agency relationships, including PR, content, and creative partners, ensuring third-party work aligns with brand standards and campaign objectives.

Qualification that can be a plus:

• Experience with community-driven brands or grassroots marketing.
• Familiarity with digital live service platforms or entertainment brands, particularly in always-on marketing contexts.
• Experience with data-driven campaign adjustments, using analytics tools to refine campaign strategies based on performance.

Conditions:

• EU-based employment contract and a 3-year Cyprus work visa with full support for your relocation and visa processes, including assistance for your family.
• Full relocation package: flights to Limassol for you and your family, a company-covered apartment for the first month, and full relocation support to make your move smooth and hassle-free.
• Transparent performance reviews twice a year, with bonus opportunities and salary adjustments.
• Private medical insurance for you and your family, a corporate mobile plan (unlimited in Cyprus with roaming included), and interest-free support for car purchases.
• Mindfulness & well-being support, including psychological assistance with 50% coverage.
• 50% coverage of school and kindergarten fees for your children.
• Fully covered sports benefits, and also access to in-house electric scooters and bike rentals, and cycling purchase compensation.
• Investment in your growth: paid language courses and access to suited-for-you development programs, including conferences, training programs, and coaching to support your professional journey.
• A culture of recognition: a peer reward program to celebrate your contributions.
• A fully equipped office in Limassol’s city center, with everything you need for deep work and collaboration.
• Free catering in the office and an in-house coffee bar with high-quality drinks and a health bar stocked with nutritious snacks.
• A strong engineering culture: international teams, corporate events, team buildings, and hackathons—because great work happens in great communities.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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