Channel Marketing Specialist DACH

We are looking for an optimistic and results-driven individual to join Insta360 for a unique opportunity to help build Insta360's EU/Germany office based in Munich, Germany. Insta360 is a global company headquartered in Shenzhen, the Silicon Valley of China, with offices in Japan, the United States, and Germany.

Key Responsibilities

• Develop and execute channel marketing strategies to support sales objectives and drive revenue growth.
• Collaborate with sales teams and channel partners to create marketing programs that enhance brand visibility and lead generation.
• Design and implement promotional campaigns, sales materials, and digital marketing initiatives tailored for channel partners.
• Analyze market trends, customer insights, and sales data to optimize marketing strategies and partner engagement.
• Manage and coordinate marketing resources, training materials, and tools to support the sales team and partners.
• Develop co-marketing programs and initiatives to strengthen partner relationships and improve sales performance.
• Monitor and evaluate the effectiveness of channel marketing campaigns and provide recommendations for improvement.
• Ensure brand consistency and compliance with corporate guidelines across all channel marketing activities.
• Collaborate with internal teams, including product marketing, brand management, and regional sales teams, to align marketing strategies with business goals.
• Assist in budgeting, forecasting, and reporting on channel marketing activities and ROI.

Qualifications & Skills

• Bachelor’s degree in Marketing, Business, or a related field.
• 3+ years of experience in channel marketing, sales support, or a related role.
• Strong understanding of B2B sales processes and channel marketing strategies.
• Experience working with distribution partners, resellers, or retail sales channels.
• Proficiency in digital marketing, content creation, and campaign management.
• Strong analytical skills with the ability to interpret sales data and market trends.
• Excellent communication, project management, and relationship-building skills.
• Ability to work collaboratively with cross-functional teams and external partners.
• Fluency in English and German is required.
• A valid driver’s license is required.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing

Industries: Computers and Electronics Manufacturing

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