Team Lead Retention Marketing (m/f/d)

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Overview

Your mission

• You take operational & strategic responsibility for all CRM and retention marketing initiatives with the goal of maximizing customer loyalty and lifetime value
• You are an absolute KPI expert and always keep an eye on the latest developments in CRM & retention to successfully implement them
• You are responsible for cross-channel CRM strategies and ensure that all measures are performance- and data-driven
• You develop automation and personalization strategies to ensure highly relevant and individualized customer communication
• You help us scale the brand profitably to the next level while strengthening customer retention sustainably
• You are a passionate leader who manages and develops our international CRM team
• You like to be hands-on and actively support your team in day-to-day operations

Your profile

• You have at least 3 years of experience in CRM, retention marketing, ideally in an e-commerce environment
• Ideally, you have already gained leadership experience, are passionate about employee development, or are highly motivated to take off as a team lead
• You are creative and have a good eye for engaging and effective customer communication
• You have experience managing high budgets and making data-driven decisions
• You are highly familiar with segmentation, automation, and data-driven campaigns
• You are analytically strong, love numbers and complex challenges, and excel in conceptual thinking
• You speak very good English (German, Italian, or French is a plus) and are characterized by clear communication skills

Why us?

• Permanent position in the heart of Munich (Karlsplatz) in a fast-growing, passionate and ambitious team
• Steep learning curves, the opportunity to actively help shape marketing and communication
• Flat hierarchies, short decision-making processes
• Freedom to actively help shape a young, successful and fast-growing company
• Best culture: friendly team and a very open and positive feedback culture

About Us

Hi, we are BEARS WITH BENEFITS . Our mission is to bring good vibes to your beauty and well-being routine. We\'ve created delicious vitamin gummy bears to help your inner beauty glow and support healthy skin, hair, nails and overall well-being. Made with 100% natural ingredients, free from animal testing and environmentally friendly. Thoughtful combinations of active ingredients, rigorously tested and developed by experts in Germany.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing

Industries

• Personal Care Product Manufacturing

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