Sportsbook Content Executive (mfd) German speaking

Overview

We have an exciting new opportunity to join our Sportsbook team in Berlin. Reporting to the Head of Sportsbook you will deliver site content across all channels that reflects the sportsbook strategy for Germany. You will control all homepage content sports pages promotional display site navigation and bespoke betting components.

The ideal candidate will have a strong passion for sports and sports betting with a keen eye for detail and strategic mindset.

Your primary responsibilities as Sportsbook Content Executive will include to effectively manage the day-to-day activities and business levels of our sportsbook.

You will be working closely with Product & Brand/Social; giving input to the CRM team on Sportsbook campaign/content plans ensuring all big and important events are covered liaising with the content team to keep the product pages optimised per country (with the focus on Germany) and up to date with relevant events.

Are you ready to take your career to the next level This is your chance to be part of a fast-scaling Sportsbook team and make your mark on one of our most iconic brands - bwin. If you live and breathe sports are fluent or native in German and are searching for an exciting new opportunity were looking for you!

Dont miss your opportunity to combine your passion for sports and sports betting with a dynamic role in one of the most innovative companies in the industry. Lets make great things happen - together!

Key Responsibilities / Duties

• Implement the content strategy as defined by the Sportsbook team to ensure a sportsbook delivery that meets regional needs (with the focus on Germany)
• Maintain site content in a live environment ensuring all content is always relevant
• Plan and manage the content calendar to ensure a consistent flow of content across different channels
• Manage carousel banners coupons and promotional content on-site
• Schedule display in line with sporting events specific to your region (with the focus Germany)
• Ensure that promotions and offers are highlighted to enhance both acquisition and retention
• Produce longer term content plans with the Head of Sportsbook based on the sporting calendar to complement the Media coverage and Brand identity
• Collaborate closely with the trading functions to deliver bespoke betting content
• Review the performance of products based on site placement
• Ensure the customer journey to key products is seamless
• Collaborate with Product Marketing and Trading teams to align campaigns
• Ensure our product follows all compliance and regulatory requirements in line with local legislation (with the focus on Germany)
• Apply accurate translations to all site content as required
• Benchmark against competitors and provide recommendations to optimise content
• Test customer journeys regularly to deliver a smooth player experience
• Constantly aim to improve the Sportsbook KPIs set to you by the business

Qualifications

• Specialist Skills and Experience Required:
• Minimum 3 years experience within the online sports betting industry
• You are fluent both in German (native speaker level) and English
• Prior experience in a role with responsibility for content delivery
• A passion for sport and a strong knowledge of the sporting calendar with regional bias (Germany)
• Strong understanding of sports and betting markets
• Experience working with CMS systems (e.g. Sitecore) and sportsbook platforms
• Be able to work multitask in a high paced working environment
• Strong verbal on non-verbal communication skills
• Meticulous attention to detail in reviewing and updating content
• Strong communicator comfortable working across teams
• Customer-focused with a proactive approach to spotting issues and improvements

Additional Information

At Entain we know that signing top players requires a great starting package and plenty of support to inspire peak performance. Join us and a competitive salary is just the beginning. Working for us in Berlin you can expect to receive great benefits like:

• Generous group bonus scheme
• Hybrid working 2 days in the office
• Free subscription to wellbeing app Unmind
• Paid subscription to LinkedIn Learning

At Entain we do whats right. Its one of our core values and thats why were taking the lead when it comes to creating a diverse equitable and inclusive future - for our people and the wider global sports betting and gaming sector. However you identify our ambition is to ensure our people across the globe feel valued respected and their individuality celebrated.

We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate ensuring ethical and compliant hiring practices globally.

Remote Work

No

Employment Type

Full-time

Key Skills

Integrated Library System,Adobe Acrobat,Intelligence Experience,Systems Engineering,Test Driven Development,Warehouse Management System,Journalism,IOS,Metadata,Content Marketing,Content Strategy,Content Creation

Experience: years

Vacancy: 1