Account Executive, B2B SaaS – New Business

• Own the full sales cycle from initial contact through closing


• Identify and reach out to relevant Shopify stores


• Independently build and execute outbound campaigns via email, LinkedIn, and phone


• Qualify inbound leads based on sales readiness


• Maintain and leverage the HubSpot CRM for AI-assisted sales


• Prepare for trade shows and conduct customer meetings on site


• Close leads following trade shows and customer meetings


• Manage the sales pipeline


• Gather customer feedback during demo calls and relay it to the development team


• Build the sales function as the first sales hire and contribute to toern’s growth and scalability

Requirements

• 3–5 years of experience in sales, business development, or a customer-facing role


• Experience in B2B, SaaS, or e-commerce is a plus


• Hunter mentality rather than an account-management mindset


• Willingness to take full ownership and exceed targets


• Strong proactive communication skills across phone, email, and LinkedIn


• Ability to listen, understand the other person’s perspective, and ask targeted follow-up questions


• Structured, self-motivated, independent, and reliable working style


• Thorough preparation and consistent follow-up


• Excellent German and English language skills

Core Competencies

Demonstrates expertise in managing the full sales cycle, from lead generation to closing, with a strong focus on outbound campaigns and customer engagement. Proficient in utilizing HubSpot CRM for sales management and maintaining effective communication in both German and English.

Highest-signal resume keywords

• Full Sales Cycle Management


• Outbound Campaign Execution


• HubSpot CRM Proficiency


• B2B Sales Experience


• Proactive Communication Skills

Hard Skills

• Sales Management


• Lead Qualification


• Customer Feedback Gathering


• Sales Pipeline Management


• Email Campaigns


• LinkedIn Outreach


• Phone Sales


• Trade Show Preparation


• Demo Call Execution

Soft Skills

• Self-Motivated


• Independent Working Style


• Structured Approach


• Excellent Listening Skills


• Targeted Questioning

Industry Keywords

• B2B


• SaaS


• E-Commerce


• Hunter Mentality


• Customer-Facing Role