Channel Sales Manager

Our client is a leading global smart home solutions provider headquartered in China, dedicated to creating seamless and intelligent living experiences for users worldwide through innovative technology. To expand our presence in this core European market, we are looking for a passionate professional to join our team in Germany and drive business growth.

Position Overview

As a key business representative in the German market, you will be responsible for developing and executing offline channel sales strategies. Your primary mission will be to build and manage long-term, solid partnerships with major consumer electronics distributors and retailers to achieve regional sales targets and market penetration.

Key Responsibilities

• Develop and execute offline sales and expansion plans for the German region, establishing and maintaining partnerships with mainstream consumer electronics distributors, retail chains, and professional channels.
• Lead commercial negotiations to finalize distribution agreements, procurement terms, and pricing.
• Manage day-to-day relationships with assigned channel clients, including sales forecasting and order follow-up, and assist retail partners in setting up their online storefronts and product listings.
• Collaborate closely with headquarters and regional marketing teams to plan and implement localized product launches and promotional activities.
• Gather frontline market insights, customer feedback, and competitive intelligence through regular store visits, client meetings, and market research; systematically record and analyze data using CRM tools; regularly submit channel sales performance reports and market analysis.
• Develop a deep understanding of smart home market trends in Germany and relay valuable market information and product requirements to the Product and R&D teams.
• Work with the Technical Support department to distill core product selling points and develop training materials and sales tools for channel partners.
• Act as a communication bridge between clients and internal teams (Customer Service, Product, etc.) to ensure prompt response to feedback.
• Coordinate internal and external marketing resources to provide comprehensive channel support for new product launches and key marketing campaigns.

Qualifications & Experience

• Essential: Proven sales experience within the consumer electronics or fast-moving consumer goods (FMCG) industry.
• Essential: Willingness and ability to travel frequently within Germany for client visits.
• Minimum of 4 years of sales experience, including at least 1 year in direct sales or channel management of consumer electronics.
• Familiarity with the German consumer electronics retail and distribution landscape, with practical experience collaborating with major retailers (e.g., Media Markt, Saturn, Conrad, Otto, Kaufland) or professional distributors.
• Excellent communication, negotiation, and presentation skills, with the ability to interact effectively with partners at all levels.
• Proficient in using Microsoft Office Suite (especially Excel and PowerPoint) for data analysis and presentations.
• Preferred: Experience using CRM systems.
• Bachelor's degree or higher.
• Flexible working hours, adaptable to working on weekends when necessary.

What We Look For

• Strong customer service orientation and a results-driven mindset.
• Ability to consistently deliver high performance in a fast-paced, autonomous work environment.
• Excellent cross-departmental collaboration skills, capable of working efficiently with teams from diverse cultural backgrounds.
• Entrepreneurial spirit, enthusiasm for challenges, and a passion for the smart home industry.

We Offer

• The opportunity to play a key role in a rapidly growing global technology company.
• The challenge and satisfaction of helping to shape the European smart home market landscape.
• A competitive compensation and benefits package with a clear career progression path.
• An international and dynamic team environment.