Senior Director, Sales Effectiveness

JobtailorRemote

Stellenbeschreibung:

Develop and lead the company's Sales Effectiveness strategy to drive productivity, performance, and revenue growth

Establish standardized sales processes, methodologies, and operating rhythms across the sales organization

Partner with Sales Leadership to identify performance gaps and implement scalable solutions

Drive continuous improvement in prospecting effectiveness, funnel conversion, pipeline growth, and quota attainment

Create accountability through KPI tracking, performance scorecards, and coaching frameworks

Own and evolve the Fast-Ramp onboarding program for new sales hires

Oversee onboarding curriculum, role-play certification, sales simulations, and AI-enabled learning experiences

Lead sales training programs covering products, solutions, sales processes, prospecting, negotiation, and customer engagement

Champion the SalesGenetics methodology and other sales frameworks

Establish coaching standards and development programs for Account Executives, Sales Managers, and frontline leaders

Lead performance improvement programs and leadership readiness programs

Lead sales readiness activities for product launches, strategic initiatives, and process changes

Oversee enablement materials such as playbooks, battle cards, FAQs, knowledge assessments, and launch communications

Drive funnel hygiene, pipeline discipline, forecasting best practices, and sales execution

Develop performance dashboards and metrics focused on pipeline coverage, conversion rates, productivity, and attainment

Act as primary liaison between Sales, Marketing, Product, Operations, Revenue Operations, and Enablement teams

Drive communication and change management for sales initiatives and organizational priorities

Support, promote, and advance Astound’s Inclusion and Belonging work

Perform other duties as assigned

Requirements

Bachelor's degree or equivalent

10+ years of progressive leadership experience in Sales Effectiveness, Sales Enablement, Sales Training, Revenue Operations, or B2B Sales Leadership

5+ years leading teams responsible for sales training, coaching, enablement, or performance improvement

Proven success building and scaling onboarding, training, coaching, and sales methodology programs

Strong understanding of pipeline management, forecasting, sales productivity metrics, and performance analytics

Experience leading enterprise and mid-market sales enablement initiatives

Demonstrated ability to influence senior leaders and drive organizational change

Experience working cross-functionally with Sales, Marketing, Product, and Operations organizations

Strong executive communication, presentation, and leadership skills

Telecommunications, technology, SaaS, managed services, or enterprise solutions experience preferred

Experience implementing sales methodologies and certification programs preferred

Expertise with Salesforce, SugarCRM, sales engagement platforms, and AI-enabled coaching tools preferred

Experience developing large-scale sales onboarding and leadership development programs preferred

Strong analytical capabilities with experience using performance metrics to drive business outcomes preferred

Core Competencies

Demonstrates expertise in developing and leading Sales Effectiveness strategies, with a strong focus on onboarding, training, and performance improvement programs. Proficient in pipeline management, sales productivity metrics, and leveraging analytics to drive revenue growth.