Head of Customer Analytics

To support our Customer Analytics team we are searching for a Head of Customer Analytics (f/m/d) to be based in our Munich office.

WHAT YOU WILL DO

You are responsible for creating customer insights and advanced customer analytics and for driving customer‑centric, data‑driven decisions across business units

You are leading the Customer Analytics team, managing a cross‑functional team of data scientists, business analysts and campaign managers

The team owns customer analytics and customer insights incl. customer segment definitions, identification of customer base development trends, creation of growth strategies per segment / department group, developing customer behaviour modelling, and executing custom‑targeted campaigns

You develop the Customer Analytics Roadmap for business and analytical projects, proactively identifying potential for Customer Analytics to drive business value

You encourage collaboration with other teams including Customer Experience, Retail, E‑Mail Marketing, Online Marketing, Shop Management, BI, IT etc.

You prioritize projects in your team in line with the customer analytics roadmap

You manage your team members’ individual development with on‑the‑job sparring and by providing dedicated individual development plans

WHO YOU ARE

7+ years of experience in Customer Analytics, Data Science, Marketing Automation, CRM or a similar role

Strong understanding of customer analytics, behavioural modelling, CRM business drivers and targeted customer communication

Strong management skills, analytical and strategic thinking

Advanced, hands‑on knowledge of statistical methods and tools (e.g. SQL, Python, R, Excel)

Experience in advanced analytical modelling / predicative analytics projects

Very good Excel skills, experience with Power BI or Tableau are a plus

Fluent in Business English, experienced in stakeholder communication on all levels of data literacy and seniority including experience in collaboration with C-levels

Experience in leading a culturally diverse (project) team, working in a complex organisational environment and driving change across the organisation and within your department

WHAT WE OFFER

Up to 32 days of holiday, depending on the length of service, starting with 28 days

Mobile office with up to 20% of your total contracted hours (job and position permitting)

10 days/year of mobile office abroad in EU‑countries (job and position permitting)

Language & e‑learning courses

Staff discount of up to 30%

Company pension scheme

Discounted membership for selected sports platforms & gyms

Discounted travel card

Access to LinkedIn Learning

Individual support on mental health & well‑being (e.g. compatibility work and family life)

Social Day

Employee Share Purchase Plan

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