CRM & Lifecycle Marketing Coordinator – Contractor

Stellenbeschreibung:

Write and traffic email and SMS briefs, coordinating with internal teams and clients to keep copy, creative, and feedback moving on schedule.
Build, QA, and deploy campaigns and flows within Klaviyo and other ESPs, implementing dynamic content and personalization as outlined in the brief.
Troubleshoot rendering, linking, and compatibility issues to ensure flawless delivery across devices and platforms.
Pull and analyze CRM performance data on a weekly, monthly, and quarterly cadence, tracking KPIs like deliverability, open rate, click rate, conversion rate, and unsubscribe trends.
Monitor flows and campaigns to confirm triggers, segments, and integrations are functioning correctly, flagging anomalies with supporting data.
Own task management within the PM system, keeping dates and content current and flagging any items that fall behind schedule.
Maintain organized client files and shared resources in the Lunar G-Drive.
Build strong working relationships with client stakeholders and become a go-to resource on CRM best practices and platform capabilities.

Requirements

2+ years of CRM/lifecycle marketing experience or a related field.
Familiarity with Klaviyo or a comparable ESP preferred.
Agency experience is a plus.
A track record of achievement and strong attention to detail.
Excellent written and verbal communication skills.
Resourcefulness and creative problem-solving abilities.
Ability to prioritize tasks and manage multiple accounts to meet deadlines.
Experience working in collaborative, cross-functional teams.

Core Competencies

Demonstrates expertise in CRM and lifecycle marketing, with a strong focus on campaign management, data analysis, and client relationship building. Proficient in utilizing Klaviyo and other ESPs to implement effective marketing strategies and optimize performance metrics.