Agency Partner Manager, TikTok Shop Ads - Scaled Growth DACH

In this role you drive Shop Ads revenue by partnering with a large base of agencies to accelerate adoption of TikTok Shop Ads. You will serve as a subject-matter expert, helping agencies and merchants maximize ROI through strategic campaigns and tailored support. You’ll own end-to-end engagement, onboarding, and optimization programs, collaborating across teams to scale solutions. This role offers the opportunity to shape partner programs and contribute to merchant growth at TikTok Shop in a fast-paced, dynamic environment.

• Grow Shop Ads revenue within your book of agencies and lead commercial conversations
• Act as TikTok Shop Ads expert, guiding product adoption, campaign strategy, and optimization
• Identify scalable sales propositions using data to pitch with minimal customization
• Develop deep market knowledge to advise clients on success strategies and resolve issues
• Lead end-to-end merchant engagements: prospecting, onboarding, planning, activation, incubation
• Oversee campaign setup, performance monitoring, and optimization with actionable ROI insights
• Drive new advertiser activation through agencies and scalable programs
• Collaborate with cross-functional teams to structure and execute initiatives that drive client success
• Support onboarding and incubation programs to ensure strong starts and sustainable growth
• Embrace changes with a growth mindset and view the e-commerce landscape as an opportunity
• Mentor new team members and share knowledge to empower peers
• Liaise with direct sales, TTS AMs, TSP Managers, and GMPT to align operations and strategy

• 3+ years in advertising sales, business development, digital marketing, or ecommerce account management with direct client management
• Experience working with agencies, TSPs, or agency partnership roles
• Ability to influence buy-in, manage a high-volume book of business, and handle multiple tasks in a fast-paced environment
• High fluency in German and English (oral and written) for direct client communication across DACH markets

• relationship-building
• communication
• problem-solving
• online advertising fundamentals
• e-commerce fundamentals
• campaign setup and optimization